tag:blogger.com,1999:blog-4169807398234019196.post4352206353100543145..comments2023-09-16T12:49:54.607+01:00Comments on The Sell! Sell! Blog: New Visa AdSell! Sell!http://www.blogger.com/profile/10702354938890218799noreply@blogger.comBlogger21125tag:blogger.com,1999:blog-4169807398234019196.post-66760939229617014142012-09-11T12:34:44.952+01:002012-09-11T12:34:44.952+01:00life
LIFE?!?
who life is in this advert?life <br /><br />LIFE?!? <br /><br />who life is in this advert?Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-66495472127375090342010-02-24T11:50:09.952+00:002010-02-24T11:50:09.952+00:00more like the golden prawn sandwich!more like the golden prawn sandwich!GOUT-LEGSnoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-87873121854783245762010-02-24T11:08:17.336+00:002010-02-24T11:08:17.336+00:00Yes, I vote we give it an award - a big shiny gold...Yes, I vote we give it an award - a big shiny gold one.<br />How about a golden duck?Sell! Sell!https://www.blogger.com/profile/10702354938890218799noreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-64772236372453741612010-02-24T09:38:44.258+00:002010-02-24T09:38:44.258+00:00agree, but you still have to critique it from the ...agree, but you still have to critique it from the point of view of the target.<br /><br />as i said, 6 british banks have switched to Visa being their clearance provider. that's probably 99% down to Visas sponsorship.(me being cynical)<br /><br />now, as for the advert on it's own. it backs up the sponsorship, doesn't necessarily tell me anything different to barclaycard, but then why would i care about that if i was Visa. after all, that cool new barclaycard is provided by Visa.<br />and in terms of entertainment, i saw a bloke in the pub do the knee celebration back from the bar, holding 4 pints, just after seeing the ad. so, i think people don't hate it. so big tick all round i'd say.GOUT-LEGSnoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-29378045013481113462010-02-23T15:05:19.572+00:002010-02-23T15:05:19.572+00:00Of course, Mr Legs, basic FMCG listing tactics. Bu...Of course, Mr Legs, basic FMCG listing tactics. But then we come full circle back the beginning, which is a discussion of how well the ad is performing at its task. Sliding, gliding, flowing, visa, mastercard, barclays, men with beards, men with crutches, men on rollercoasters, men on unicycles, there's an element of confusion and potentially a lack of a clear differentiation, which I think some of the commenters were pointing out. I don't think you have to be in the target market to do that. I'm probably not in the market for adult nappies, but I could give you an opinion on whether I think an adult nappy ad is doing a good job or not. Probably.<br /><br />Personally I'll take 'life flows better with buckfast'.Sell! Sell!https://www.blogger.com/profile/10702354938890218799noreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-90938381456883570302010-02-23T14:33:04.043+00:002010-02-23T14:33:04.043+00:00those bankers want to see you investing in the bra...those bankers want to see you investing in the brand they're investing in.<br /><br />big tv ad and big sponsorship event equals big brand in my eyes (thinks mr banker)<br /><br />anyone else had their bank supplied mastercard replaced with a visa recently?<br /><br />just like when we do a campaign for bread. it can be as much about the supermarket feeling that a brand is being invested in, as it being a consumer facing piece of communication.<br /><br />no one wants their bread de-listed!GOUT-LEGSnoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-59434002622589824612010-02-23T10:31:58.565+00:002010-02-23T10:31:58.565+00:00Agreed.
But why waste money on an ad in that case...Agreed.<br /><br />But why waste money on an ad in that case? That money could be better spent on 'entertainment' surely?Sell! Sell!https://www.blogger.com/profile/10702354938890218799noreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-2487439428893117312010-02-23T10:21:36.641+00:002010-02-23T10:21:36.641+00:00not if the differentiation is "we can get you...not if the differentiation is "we can get you a box at the world cup"<br /><br />;)GOUT-LEGSnoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-64435267346215871182010-02-19T10:02:12.436+00:002010-02-19T10:02:12.436+00:00Seems to me that poor communication and lack of di...Seems to me that poor communication and lack of differentiation is a problem whether your audience is ten million people or two people.<br /><br />Thanks for stopping by, Mr Legs.Sell! Sell!https://www.blogger.com/profile/10702354938890218799noreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-78646123285756523272010-02-18T16:43:37.795+00:002010-02-18T16:43:37.795+00:00i think you may be missing a small point about the...i think you may be missing a small point about the target market for this commercial.<br /><br />the ad is aimed at the 30 or so men who decide what clearance company they use for their credit cards.<br /><br />they're not aimed at the general public.<br /><br />they look good, so we're not offended by them. <br /><br />but when did you ever make a decision between mastercard and visa? never. because it's not your decision to make.<br /><br />just sit back and enjoy, this sales message isn't for you.GOUT-LEGSnoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-72708404125399183022010-02-18T11:48:04.871+00:002010-02-18T11:48:04.871+00:00Now I'm confused - lost in the whole Visa/Barc...Now I'm confused - lost in the whole Visa/Barclay/Mastercard continuum. Two of them "flow" yeah? But this one runs like the other one did, on the way to that wedding?<br /><br />Which one makes cripples dance then?<br /><br />"Making life flow better? Priceless."Johnhttps://www.blogger.com/profile/04556239287871303487noreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-15170203276545682722010-02-18T11:08:28.644+00:002010-02-18T11:08:28.644+00:00it makes no sense, cant see the connection to cred...it makes no sense, cant see the connection to credit cards or why he starts running.<br />but its good fun to watch, pixies are awesome. I like it. i wish there where more ads like this, like this but without any end frame or logo or product, then the breaks wouldn't be so annoyingAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-21923198944984012832010-02-18T10:26:17.941+00:002010-02-18T10:26:17.941+00:00i dont like the fact he goes from fat to skinny!i dont like the fact he goes from fat to skinny!Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-78525909928194342282010-02-17T23:58:47.639+00:002010-02-17T23:58:47.639+00:00For me the problem is that they have nothing reall...For me the problem is that they have nothing really to say. A credit card is a credit card is a credit card. They are trying to invent an 'ownable' property, and it seems that Barclaycard with 'Water slide' and Visa with 'Running man' have both got the same strategy. Life is easy and smooth when you have credit card and can buy whatever you want without any fear of the consequences, until one day a teenager in Argos says 'I'm sorry sir but your card has been refused' and you realise that you have been led into temptation too damn far, and it's all gone. Gone. Gone I tell you, and now your credit rating is fucked and you can no longer rely on this evil piece of plastic, and life comes to a stop, and you have to sit at home weeping all day remembering the glory days of times gone by!<br /><br />Still, on the bright side, they are both great to look at, beautifully filmed with cool music.<br /><br />Unfortunately, because they are both so similar, nobody can remember whose is whose.Ranthttps://www.blogger.com/profile/06013716397542276717noreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-52841663629543322492010-02-17T18:18:57.556+00:002010-02-17T18:18:57.556+00:00WTF? Man, if that's the best you can do with a...WTF? Man, if that's the best you can do with a client and budget like that, you're either a fool, or have a fool for a client.Rob Hatfieldnoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-57405360243828651702010-02-17T13:12:11.454+00:002010-02-17T13:12:11.454+00:00That or Buckfast.That or Buckfast.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-73167286396543483602010-02-17T12:37:58.456+00:002010-02-17T12:37:58.456+00:00I find that life flows better with Special Brew ra...I find that life flows better with Special Brew rather than VisaAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-56003232587357190762010-02-17T12:33:21.403+00:002010-02-17T12:33:21.403+00:00Funny football thing. Insert sponsor company. Job ...Funny football thing. Insert sponsor company. Job done. Who cares whether it works anyway?Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-66688210446239394342010-02-17T12:32:35.877+00:002010-02-17T12:32:35.877+00:00you can run but you can't hide?you can run but you can't hide?Sophiehttps://www.blogger.com/profile/10075081781304501474noreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-60077790472119217062010-02-17T12:31:41.161+00:002010-02-17T12:31:41.161+00:00To be honest, I'm confused. Is this the same p...To be honest, I'm confused. Is this the same people as the man who goes to work on a helter sketler?<br /><br />But woddoweyeknow? I'm Just Some Guy.Just Some Guynoreply@blogger.comtag:blogger.com,1999:blog-4169807398234019196.post-29514093956552958152010-02-17T12:23:24.989+00:002010-02-17T12:23:24.989+00:00Sponsored football-related entertainment.Sponsored football-related entertainment.Anonymousnoreply@blogger.com