Lufthansa Airlines


Otl Aicher was one of the greatest graphic designers of the 20th century. Most well known and celebrated for his '72 Munich Olympics graphics, his work for Lufthansa Airlines is often overshadowed. I came across some Lufthansa stuff the other day and it reminded me how good it is.



The simple, bold and elegant visual system he put in place across the Lufthansa brand stood the test of time and looks fresher today than it did 40 years ago. A striking colour palette, clean layouts and solid typography made Lufthansa a visual icon.

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