If you couldn't get down to the premiere of Girl/Chocolate's new video 'Pretty Sweet' last month I implore you to either download it off iTunes or buy the DVD.
Not only is it one of the best skateboarding videos skateboarding-wise, it is also (in my view) one of the best directed, filmed and edited films to come out, period.
Directed and produced by Spike Jonze (and others) it is truly fantastic. It is apparent that a lot of fun was had when experimenting with ideas, filming and post production that gives 'Pretty Sweet' an energy that no other company could even try to match.
Check out the trailer below.
Below is a previous effort by Girl Skateboards and Spike Jonze.