Oh, but they are running with it. The Biscoff people could have gotten their lawyers to pull it. I give them high marks for knowing a good thing when they see it. It also leads me to a revelation: Could this finally be what the internet is good for when it comes to marketing? To be able to do over-the-top shit that would never make it on any traditional advertising channel? Hmmmm...
Give me one good reason why they shouldn't run with that? One I say. One.
ReplyDeleteOh, but they are running with it. The Biscoff people could have gotten their lawyers to pull it. I give them high marks for knowing a good thing when they see it. It also leads me to a revelation:
ReplyDeleteCould this finally be what the internet is good for when it comes to marketing? To be able to do over-the-top shit that would never make it on any traditional advertising channel? Hmmmm...