Now the Pinata isn't very popular here in the UK, but this could change everything. Quality. You can buy one here.VIA SWISSMISS
Big Ass Pinata
Now the Pinata isn't very popular here in the UK, but this could change everything. Quality. You can buy one here.VIA SWISSMISS
Yesterday - some more work in progress
Mr P is always on duty...
Some work in progress pics from a shoot we were doing yesterday with our special friends Colin Gregg and Therapy Films. This should turn out really good I think. Thanks to Colin, Barry, Tess, Feddy and everyone else for some top-notch work and good times, as usual.
A very (very) big drawing in a suitcase
The Biggest Drawing In The World is a project by Erik Nordenankar using a beefed up GPS device in a suitcase. The suitcase gets transported around the world by DHL according to instructions given by Nordenankar, and the resulting tracking line from the GPS system creates what is in effect a giant world-sized portrait. It all sounds very complicated, but the film brings it to life really well. Have a look at the website here. It's a fun project. It's also a great lesson in creating a bit of digital/web content that is interesting but also very relevant to a particular product or brand. Which isn't always the case, but is good to see.
VIA RUBBISHCORP
Sell! Sell! Salutes... Those New Smart Car Ads
It seems these days that the hardest thing for a lot of advertising agencies, and advertising creatives, is to let go of their ego and do something that is great for the product, even if it doesn't seem 'creadive'. At Sell! Sell! we firmly believe that the only reason creativity in advertising exists is to increase effectiveness. The makers of these new Smart Car adverts have found something interesting to say about their product - they've attacked what are probably two of the biggest barriers to people considering it head-on - and they've got the hell out of the way of that message. It wouldn't be fair to say that's all they've done, because they've given the ads a really good tone of voice and feel that really helps the message. And also because it's the bravest thing a creative can do to do something simple, when others would try to show off or put their own desire for 'cleverness' in the way of the product. Probably in some misguided desire to win in the creative award beauty parades.
Our little test is always "do we wish we'd made these ads?" and the answer is a resounding "yes". And for that, and all of the above reasons, Smart Car, and AMV - we salute thee!
Oh, here's the other one...
SPOTTED ON LUNAR
Honest(ish) Sign
Saw this painted on a wall in Brighton.It wasn't clear what kind of assistance it was offering.
I didn't press it.
Which I now regret.
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