Our new TV campaign for the Racing Post app breaks over the Grand National this weekend. The ads were made by taking some interesting Getty library footage and shooting scenes to match closely (but not toooo closely). A big Sell! Sell! thanks to director Tom King at Gas & Electric for a really great job, and a fun time doing it. To Peter Serafinowicz for a cracking voice over and funny session. To Stef and the guys at Framestore for excellent work matching the grades of completely different types of footage, and giving them a strong finished look. To Yellow Boat Music for their silky musical skills and attention detail. And of course, to our lovely clients at Racing Post for going with the idea in the first place, and keeping us on our toes throughout the whole process.