A very (very) big drawing in a suitcase

The Biggest Drawing In The World is a project by Erik Nordenankar using a beefed up GPS device in a suitcase. The suitcase gets transported around the world by DHL according to instructions given by Nordenankar, and the resulting tracking line from the GPS system creates what is in effect a giant world-sized portrait. It all sounds very complicated, but the film brings it to life really well. Have a look at the website here. It's a fun project. It's also a great lesson in creating a bit of digital/web content that is interesting but also very relevant to a particular product or brand. Which isn't always the case, but is good to see.
VIA RUBBISHCORP

Robot Wrestlers

Very impressive. Makes that Honda robot thingy look like a Big Trak.

Sell! Sell! Salutes... Those New Smart Car Ads

It seems these days that the hardest thing for a lot of advertising agencies, and advertising creatives, is to let go of their ego and do something that is great for the product, even if it doesn't seem 'creadive'. At Sell! Sell! we firmly believe that the only reason creativity in advertising exists is to increase effectiveness. The makers of these new Smart Car adverts have found something interesting to say about their product - they've attacked what are probably two of the biggest barriers to people considering it head-on - and they've got the hell out of the way of that message. It wouldn't be fair to say that's all they've done, because they've given the ads a really good tone of voice and feel that really helps the message. And also because it's the bravest thing a creative can do to do something simple, when others would try to show off or put their own desire for 'cleverness' in the way of the product. Probably in some misguided desire to win in the creative award beauty parades.
Our little test is always "do we wish we'd made these ads?" and the answer is a resounding "yes". And for that, and all of the above reasons, Smart Car, and AMV - we salute thee!
Oh, here's the other one...

SPOTTED ON LUNAR

Honest(ish) Sign

Saw this painted on a wall in Brighton.
It wasn't clear what kind of assistance it was offering.
I didn't press it.
Which I now regret.

This is not art

Just spotted this round the corner from Sell! Towers, under the bridge on Old Street. Someone has taken over a poster site with a photograph of the other side of the road. The photo is reversed so it's like a mirror - the writing in reverse on the wall in the picture says "This is not art". Here's the other side of the road...
I don't know what it's about or who's done it, but I like it. I suspect it might have something to do with the small signs on the wall under the bridge that say something like "Doing graffiti? you are being watched. Naughty people." or something like that.

Facial Flex - you will wonder how you lived without it

"If your New Year's resolution is to work out, why aren't you working out your face?" Great stuff.
From Informercial Hell

Out Of The Top Drawer: Horacio Salinas

Doing what we do we have the pleasure of getting to see lots of excellent creative work of all kinds, and work with very talented people from all over the place. But sometimes you come across real top, top quality. And that's what this is. Horacio Salinas has one of the best collections of photography work we've seen in a long time. Technical brilliance and loads (and loads) of great, clever ideas of really varying styles. It really is straight out of the top drawer. Have a look here.